RUSSIAN RETAIL MARKET
- Kesko employees should network fluently and work efficiently in joint projects with Russians.
- Insufficient language skills and understanding of the culture hinder communication, the development of trust, and the reaching of goals.
- First, we mapped and tested language competence in the organization.
- Then, we organized training for small groups, pairs and individuals.
- We introduced Russian business culture to the students in a practical manner as a part of their language studies.